A developer who builds culture as carefully as code.
Chief Vibes Officer
Culture engineering, social programming, and workplace joy
Introduction
This is the part of my CV that doesn't fit on a normal CV, but it's honestly some of the work I'm most proud of.
At every workplace I've been part of, I've ended up being the person who makes it fun to be there. Not in a "mandatory fun" corporate way — in a genuine, grassroots, "people actually look forward to this" way. I've run social clubs, created alternate reality games for the office, designed and hosted events, built Slack bots for fun, organised creative challenges, and generally been the person who turns a group of colleagues into an actual community.
I take this seriously because I've seen what it does. Teams that enjoy being together do better work. People who feel connected to their workplace stay longer. Culture isn't a ping pong table — it's the feeling that someone gives a damn about making this place good.
If your company has an Employee Experience, Culture, Internal Comms, or Engagement role — or if you're an agency that knows the value of good vibes — I'm your guy.
Experience
Developer & Culture Contributor
Isobar Australia
Eight years of grassroots culture building. Founded the Whisky Club, Burger Club (complete with Tumblr review blog), Board Games Club, and Film Club —including a guess-the-film cryptic challenge, personal film introduction speeches and themed home-made food. Eventually the social clubs were adopted by the CEO to include fully designed club logos, incorporated into official onboarding docs and used for industry culture awards. Also designed multi-channel ARG experiences for office events, and help guide the annual Art Exhibition to raise more money than ever before, for charity.
Frontend Developer & Culture Contributor
Clemenger BBDO
Started an unofficial board games club with Friday sessions and a carefully hidden whisky collection behind some hollowed-out folders in a cupboard. Sometimes the best culture work happens in the margins.
- Role made redundant
Frontend Developer & Culture Contributor
Honest Fox
Showed up on day one with whisky, Codenames and a plate of home-made cookies. Started a monthly whisky collection, brought in an arcade machine (still there), joined the diversity committee, invited an ADHD consultant to present to the team, and ran a weekly themed music club with crowd-sourced themed Spotify playlists every Friday afternoon.
Chief Vibes Officer (Self-Appointed)
Off the clock
Lifelong game design enthusiast with a trail of prototypes — from custom HeroQuest campaigns to mobile game experiments with AI-assisted development. Puzzle and ARG designer who once built a city-spanning birthday treasure hunt involving a locked briefcase, black-light ink, a spy bag-swap, mysterious packages hidden in local businesses and a casino mission. Creative writer and member of an underground writing collective called Unsolicited Musings. Recently designed a variable-difficulty cryptic crossword system for a friend's D&D campaign. This isn't a side hustle — it's who I am.
Skills & Tools
The vibes archive
The Easter Bunny who leaked company secrets.
I was asked to organise an Easter egg hunt at Isobar. Naturally, I overengineered it. I used my eDM skills to build a fake internal email — proper HTML template, spoofed sender address, indistinguishable from the real thing — from "Easter J. Bunny," a recently fired employee who still had access to the email system. Throughout the day he sent emails that were actually clues to hidden egg locations. Management was slowly replacing the office plants with fake ones? Eggs buried in the planter soil. They didn't actually read the suggestion box? Chocolates stashed inside it. By the end of the day, the character had a change of heart and asked for his job back.
A fake travel agency, hidden codes, and office-wide assassination.
The office ran a Hunger Games elimination game — secret targets, innocuous weapons, stealth kills. I was knocked out on a technicality and given the job of distributing immunity idols however I saw fit. In two days I built "Panem Travel" — a fake travel agency with a real website and email account, filled with Hunger Games imagery and copy. Immunity clues were hidden in bolded letters spelling secret messages, images with steganographic data (and a decoder link buried in the copy), and auto-response emails triggered by the website's contact form. Multi-channel, fully interactive, built over a weekend.
Five clubs, a live auction, and eventually, the onboarding deck.
Over eight years at Isobar I started the Whisky Club (shared cabinet, membership fees, Friday tastings), Burger Club (group orders, a Tumblr review blog, a custom McDonald's menu-hack outing before "Create Your Taste" was a thing), Board Games Club (Friday meetups, a donated office game library), and Film Club — where the title was kept secret, I'd send cryptic clues in the lead-up, the first correct guess won a Blu-ray, and I'd write a personal introduction and bring themed food I'd made at home. All out of my own pocket. I also overhauled the annual charity art auction — replaced a broken online bidding system with a live auction that raised thousands more for charity. Eventually the CEO had official logos designed for each club, added them to the onboarding documentation, and used them to win industry culture awards. It all started with one person and a bottle of whisky.
What people say about this work
“Awesome culture fit and a really positive attitude.”
Think culture matters?
If your company values the people who make it fun to show up, I'd love to hear about it. This stuff doesn't happen by accident — let's talk.